South By Southwest Interactive 2015 Dominates Social Media

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South By Southwest Interactive 2015 Dominates Social Media


sxsw-event-bannerLast week, thousands of South by Southwest conversations took the twitterverse by storm. It’s SXSW! The biggest technology and culture festival of the year, started Friday, March 13, all over downtown Austin. The annual Festival brought the unique convergence of original music, independent films, and emerging technologies. This SXSW continued its success in solidifying the event’s reputation as the place for entrepreneurs tech investors, musicians and filmmakers, to see and be seen…with a little help from Twitter.

The online conversations happening around SXSW help bring the tremendous buzz and excitement from the streets of Austin, to the offices and homes of marketers, technologists and musicians alike, providing those all over the world a way to participate in the conversations around all the conferences, concerts and parties taking the streets of Austin by storm.

At Synthesio, we eagerly jump on the opportunity to track global conversations around an event of this magnitude with such a web frenzy surrounding it. So, we tracked the tremendous global buzz around SXSWi, and the top influencers driving the conversations in our real-time live leaderboard.

Top SXSWi stats

Over 60K mentions!

56% of all mentions come from males, while 44% come from females

Massive global Twitter buzz in: Top 5 languages for mentions across 205 countries:

English (92.4% of mentions)

Spanish (2.6%)

French (1.3%)

Portuguese (0.7%)

German (0.6%)

Top 3 Countries Tweeting SXSWi:

US – 61.5%

UK – 2.92%

Canada -2.46%

Top Topics


Top 10 Influencers


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