50 Shades of Valentine’s Day on Social Media – A look at the online buzz [Infographic]

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50 Shades of Valentine’s Day on Social Media – A look at the online buzz [Infographic]

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Valentine’s day: the day for lovers. Or is it the day for bragging or airing grievances on social media? If there’s one thing that can be said about Valentine’s Day, it’s that people love to share photos and tweets about the gifts and flowers they receive, as well as posts about their feelings around the holiday. This tremendous buzz around Love Day is reflected in our infographic.

Although there were many social media conversations about being single and lonely on Valentine’s Day, happiness and love were the top two topics discussed online, with 35.8% and 25.8% of the 311,760 online conversations tracked globally with our Social Intelligence platform.

In case you haven’t seen it in your own facebook news feed or Twitter stream, there has been a ton of online hype around the new kinky film, 50 Shades of Grey. With the movie premiering conveniently on Valentine’s Day in many cities all over the world, 5,364 excited movie-goers took to facebook to voice their anticipation for spending Valentine’s Day watching the movie.

We also looked at a number of other Valentine’s Day related topics, including:

· Which dating apps were most popular (Tinder) and which were least popular (Hinge)
· Which dating sites were most popular (Match.com) and which were least popular (PlentyOfFish.com)
· The feelings associated with Valentine’s Day
· What were the most popular presents (Chocolate)

Check out the full infographic below:



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