By using the many publication and discussion spaces available online (blogs, forums, video sharing, social networks, comments, online news websites), users now have the power to shape your brand's global image and reputation.
Synthesio helps marketing and communication professionals to detect and analyze these conversations, and to identify trends and influencers, as well as brand detractors and advocates.
We analyze daily more than 1 million social media conversations and mainstream media articles published in 30 languages and 140 countries.
We monitor hundreds of thousands of relevant web sources worldwide in real time as well as the specific sources of your choice.
We detect trends and word of mouth surrounding each one of your brands.
We measure the evolution of conversations and their impact on your reputation.
We take the pulse of your market and compare your brand with its competitors.
We identify opinion leaders, brand advocates and detractors, as well as the communities shaping the opinion around your brand.
Thanks to our influence ranking (SynthesioRank), we measure the impact of their discourse on your brand image.
We alert you of any buzz or crisis situation, or when a new trend emerges.
When needed, we deploy a specific crisis monitoring in less than 1 hour to keep you informed in real time about what's being said online.
You have permanent and unlimited access to all of your information. Use advanced filters (by date, language, country, source, media type, sentiment, influence, etc.) to drill-down relevant conversations.
Your data can also be exported as an Excel file.
By using a smart combination of award-winning technology and human review (thanks to our team of native-speaking knowledge workers), Synthesio detects emerging trends and associated sentiment.
Agency is a platform specifically designed for marketing, PR and communication agencies.
agencies, contact us to receive your free access to Agency
Specially designed for hotel chains and hotel managers, Hospitality is a true "automated focus group", currently monitoring thousands of internet user reviews that are published on a daily basis on more than 20,000 hotels and 40 hotel chains worldwide.
Thirty criteria of analysis are taken into account (comfort, cleanliness, location, service, etc.) and are compared with those of the competition.
learn more about Hospitality
SportTrackTM Web enables you to measure the impact and presence of a sporting competition on online media.
Created in partnership with TNS Sport, SportTrackTM Web is based on powerful monitoring and analysis tools that provide you with precise measurements of the return on investment of your sponsoring activities (favorite brands, events, competitions, clubs or sportsmen).
learn more about SportTrackTM Web
Web monitoring is a strategic activity that your organization should use to its advantage.
Intelligence is a monitoring platform whose innovative capacities enable you to detect, analyze, and promulgate strategic information published about business activities online.
knowledge workers, contact us to learn more about Intelligence[top]
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