Xbox One won E3, according to Amazon U.K. and social-network data

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Xbox One won E3, according to Amazon U.K. and social-network data

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Marketing intelligence firm Synthesio also sent out a press release that claims Xbox One was the top console in terms of mind-share on social media. In a statement, the company’s global marketing vice president Leah Pope said that “throughout E3 there were more than 3.7 million mentions and conversations occurring online [about the event].” Most of that conversation was about the show itself, but the systems took second place with 20 percent of all discussions. “Specifically, Xbox drove the most buzz with 74 percent of all online mentions about video game systems,” said Pope.



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