How did social media react to yesterday’s BBC TV Debate?

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How did social media react to yesterday’s BBC TV Debate?


Five Leaders Of Britain's Political Parties Join Televised DebateYesterday, the leaders of five Westminster opposition parties participated in the second (and just as heated) debate of the UK General Election Campaign, the BBC Challengers Debate. Noticeably absent were David Cameron (Conservative Party) and Nick Clegg (Liberal Democrats), both of whom decided not to take part in the debate. That didn’t slow down the buzz around the debate though, since as soon as Ed Miliband (Labour Party), Nigel Farage (UKPI), Nicola Sturgeon (SNP), Leanne Wood (Plaid Cymru) and Natalie Bennet (Green Party) appeared on TV and started speaking, hundreds of thousands of people went online to discuss what was happening.

As you know, we are very interested in the UK elections, so we obviously took this opportunity to track what was being discussed online around this debate. We did this by looking at who was generating the most buzz, what people were tweeting about and what the sentiment was around the candidates.  Here’s what we found:

Who was generating the most buzz?  

   Share of Voice

What topics were generating the most buzz?

 World Cloud 

It is interesting to note that David Cameron and Nick Clegg’s absence did not prevent people from talking about them. Specifically, David Cameron, who generated some interesting buzz:

Sentiment breakdown for all posts related to David Cameron 


What were some of the Tweets? 

Most impressive performance from Cameron & Clegg in a good while #debate2015

Experts are agreed that the loser of the debate tonight was definitely David Cameron #chickendave #debate2015 #BBCDebate #GE2015

#GE2015 all over now – #Tories thrown in towel by hiding #Cameron from TV debate!

In another 2 weeks there will be a BBC Question Time special, where Cameron, Clegg and Miliband will answer questions directly from the audience. This event will be happening just a week before the actual polling day, so we are expecting an intense affair, and we can’t wait to see what people will be saying online!

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