Social Media Today: #GOPDebate by the Data – Synthesio’s Digital Sentiment Numbers From Last Night’s Debate
If you hopped on Twitter or Facebook last night, chances are you saw tweets about #GOPDebate. For a few hours, it seemed to be all anyone could discuss, as the nation tuned in to watch a hotly anticipated verbal showdown between ten candidates for the Republican nomination for president. Whichever party viewers felt partial to, one thing was consistent: viewer reaction was strong and vocal. Synthesio gathered some incredible sentiment data from the digital sphere, which includes social media, online and mainstream media sites, blogs, forums, and more, and the numbers were gathered during a period beginning from the debate and ending this morning to cover post-debate chatter. The large majority of online mentions came from men, at 63%, compared to the women’s voice at 37%. Additionally, the highly coveted 25-34 age demographic was posting the most about the debate, though the 18-24 demographic followed close behind. Unsurprisingly, the most buzzed about candidate was Donald Trump, with a 28.3% share of voice. With incendiary remarks throughout the night, Trump received both boos and cheers from the audience, and appeared to come under fire from the hosts for his irreverent attitude.