Science-Led: Trend Detection Powered by Market Research Frameworks
An innovation from Synthesio & Ipsos — AI-powered trend detection that unites the speed of social listening with the rigor of market research. Unlike others, Signals goes beyond data spikes, alerting you to statistically relevant shifts in conversation, co-mentions of topics, daily posting patterns, trending images, and more.
- Seize Market Opportunities – Identify white space opportunities before your competitors do.
- Keep pace with your consumers – Automated insights alert you to emerging conversation topics across your consumer-base.
- Create authentic campaigns that resonate with your audience – Discover and assess user-generated content that drives engagement.