The only listening solution backed by a market research firm, Synthesio supports fast, people-centered decisions you can trust. Start analyzing your consumers’ digital conversations, behaviors, and thinking.
Social Listening Dashboards help you collect, visualize, and analyze what your consumers are saying online in real-time. From market research to crisis management, Dashboards are use-case focused, built together with your dedicated Client Service Manager. Above all, your Dashboard will help you keep pace with your ever-changing consumers and markets. As a result, you’ll make faster, consumer-centric decisions you can trust.
Your consumers like and follow as much as they post and comment. Thus, to make even more informed decisions, combine what consumers are saying online with what they are doing. Using the largest behavioral data-set in the world, Facebook’s Adtech platform, Profiler collects and analyzes your consumers’ online behavior, surfacing the behaviors and over-represented interests of your target audiences. By unlocking what consumers are saying and doing, you can create full-proof marketing and innovation plans.
Topic Modeling for
Topic Modeling is Synthesio’s groundbreaking AI-powered trend discovery engine. Topic Modeling scans and categorizes millions of conversations, detecting consumer-defined themes, uncovering unknown or hidden phenomena, making your trend analysis easier. Topic Modeling is the perfect complement to top-down analysis and models. It helps insights and marketing teams spot unmet consumer needs via interactive visualizations – and then track them over time in their Synthesio reports.
Social Command Centers
Synthesio Beam is a real-time social media command center that visualizes social KPIs in a multi-screen display suitable for sharing. By unleashing and broadcasting your social conversations and metrics, Beam breaks down data silos and helps establish data-driven decision-making across your organization. Whether at an event or inside your corporate office, Beam brings social conversations and analysis to life.