Summer 2016 is quickly coming to an end, which means that weekends are being spent at backyard barbeques, trips to the beach, weekend getaways and any other way to get the most out of the last weeks of summer.
With all of these BBQs and get-togethers, one of the main constants for almost everyone is that when friends and family come together, they do it while sharing a cold one. When enjoying their favorite beers, people often talk about their experiences on social media, and give a special shout out to their favorite beer.
It’s not only beer-loving fans sharing their experiences on social media, it’s also brands and their partners, talking about promotions or sponsorship campaigns that they have going on. With that in mind, we used our Social Listening platform to pull information about trending beers on social media to see what is the top beer for Summer 2016.
Here’s the United States breakdown of where people are talking about top beers:
We used social data to see which beer is most popular on social media this summer. These beers were chosen from the Top 10 Most Popular Beers in America in 2015, a list pulled by The Huffington Post. Here’s the breakdown:
Corona Extra is getting the most attention across social media. So far, this summer, Corona Extra has received 45.32%, almost half!
We could end terrorism in a week if we told Southerners that ISIS killed Dale Earnhardt Jr, and blew up all the Bud Light breweries. Merica.
— Cloyd Rivers (@CloydRivers) June 22, 2016
Remember to leave a Budweiser and a rifle out under you America tree tonight for Kid Rock or he won’t leave you any fireworks
— ♡ Good Account ♡ (@SortaBad) July 4, 2016
— Bleacher Report (@BleacherReport) July 12, 2016
— Ryanair (@Ryanair) July 12, 2016
Want to know how Synthesio’s Social Intelligence platform was able to pull this data? Request a demo today and see if it can benefit your brand or agency.