Turn social media data into actionable intelligence with Synthesio
Combining comprehensive social listening with the sophisticated audience and trend analysis tools, Synthesio’s Social Intelligence Suite helps you transform social media data into actionable insights. Synthesio supplies you with real-time intelligence that you can use to answer critical business questions and support data-driven decision making in product development, marketing, public relations, sales, and other areas of your business.
Using Synthesio’s Social Listening Dashboards and Synthesio Beam for Social Media Command Centers, your teams can monitor mentions of your brand, products, services, and other keywords—gathered from across social networks, blogs, forums, and more—in real time while viewing business-critical brand health, engagement, and reach metrics for owned, paid, and earned media. Synthesio’s automated sentiment analysis helps you gauge the mood of specific conversations while SynthesioRank shows you the potential influence of each commenting user.
Profiler, Synthesio’s audience insights tool, uses social media data to provide you with in-depth demographic and psychographic information about your target audiences. And Signals, Synthesio’s AI-powered trend, and insights module, automatically analyzes billions of online conversations to surface accurate insights about (1) the online public’s perception of your brand and reception of your campaigns, (2) changing consumer needs and preferences, and (3) viral memes, media, and topics your teams should be aware of.