Using Synthesio for next-generation trend analysis
Just one of the many tools in Synthesio’s Social Intelligence Suite, Signals is a powerful social media trend analysis tool that was built with the rigor of market research. Powered by state-of-the-art data science algorithms, Signals leverages AI to automatically surface the much-discussed themes, hot topics, and emerging trends that are statistically significant to your brand.
You can query specific topics and keywords to find mentions relevant for your research, or let Signals find insights and trends you didn’t even know you were looking for. Through intuitive dashboards, Signals doesn’t just show you important trends in your market and audience but also where a trend is most prevalent, what audiences are engaging in the conversation, and which influencers are promoting the trend—context essential for guiding your marketing and product development strategies.